That’s me – Emma.
Northern Ireland-er let loose in the Antipodes.
I’m a former journalist whose love of a good story (and an even better cause) enticed her out of journalism and into the not-for-profit sector. That was over a decade ago – when I realised that the stories I kept chasing weren’t front pages, but those that made me (and my readers) feel something. Stories that built human connection and a will to do better by our fellow (wo)man. Sounds corny, but it’s true.
So, having realised I was never going to cut it as a ruthless hack, I decided to use my word-wielding powers for good, and help people like you kick some goals. These days, armed with my trusty laptop and an aged iphone, I can be found just north of Brisbane, shamefully cruising Daily Mail Online when I really should be working…
If your organisation has a story to tell – lived experience that deserves a voice – then you’re in the right place. Creative concepts and deft wordsmithing for organisations with purpose and clear human impact are my sweet spot.